Industry Advocacy: Lessons From the Front Line

Kai Hattendorf, President, Joint Meetings Industry Council

The past year has generated a lot of industry advocacy activity around the world as different sectors, regions and individual destinations have continued in their efforts to address a wide range of industry-related issues, from managing initial restrictions to surviving increasingly stringent health measures, and from accessing funding support programs to promoting business events as […]

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How centres can help support event delivery in a crisis

Today, all eyes are focused on the trajectory of events and impacts associated with the COVID-19 outbreak and the devastating effects it has had on events worldwide. Centres have been impacted as much as – or in some cases, even more than – anyone else in the event creation and delivery chain, But as we […]

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Are you 100 percent digital?

Steffen Kalverboer - directeur Creator Meeting Support

Can you still remember or imagine a world not being digital? I know it’s a matter of age, but I can remember the introduction of the fax, email, internet and mobile phones that all revolutionized the way we interact, work and meet with each other. Nowadays in the meeting industry almost everything seems to be […]

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Are trade shows and conferences becoming a waste of time?

Delegates sleeping at a conference

Are trade shows and conferences becoming a waste of time? There are over 1.8 million conferences, incentive events and other meetings in the US alone, according to the Events Industry Council. They are a great way to introduce new employees to an industry and they offer those established in the industry a stage for their […]

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What about your loyal delegates?

Steffen Kalverboer - directeur Creator Meeting Support

Do you have an annually recurring conference? Then you know you will meet those people who have always attended your conference each and every time. The faces and personalities of those loyal delegates can give you and other attendees an almost familiar, comforting feeling. Should you treat these loyal attendees any different from other attendees? […]

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